Quickcare
October 1, 2022
Quickcare
October 1, 2022
Quickcare came to us with a specific challenge: while their telehealth platform was attracting users, too many patients were abandoning the appointment booking process before completion. After conducting user research, we discovered that patients found the booking process confusing and unnecessarily complex, especially on mobile devices.
Our team conducted in-depth user testing to identify the key points of friction in the patient journey. We discovered that form length, complex medical terminology, and unclear next steps were the primary causes of abandonment.
We redesigned the entire booking flow with a focus on simplicity and clarity, reducing the number of steps by 40% and implementing a progress indicator to give users clear feedback on their position in the process. We also simplified the medical questionnaire, using plain language and adding contextual help where needed.
UX Research
Mobile App Design
User Testing
Conversion Optimisation
Almost Human Digital's team delivered exceptional results. Their data-driven approach to UX optimisation transformed our patient experience, and the metrics speak for themselves – higher conversion, better ratings, and happier patients.